Enrollment Marketing & CRM Solutions

As an Enrollment Marketing & CRM Solutions Specialist at Western Kentucky University, I assist in the creation and implementation of institution-wide efforts to increase student enrollment through intuitive website design, strategic messaging, and engaging graphic and print design. As the team’s Website Services Lead, I assist departments across campus with web services including user experience design, search engine optimization, and brand alignment. I have a deep love for strong brands and a passion for making the WKU recruitment process as enjoyable as can be for prospective students and existing WKU faculty/staff alike.

In my free time, I enjoy reading, watching movies, playing tennis, and training for half marathons. You may have also seen me lifeguarding at the WKU Raymond B. Preston Health & Activities Center, where I help out part time to satisfy my lifelong love of swimming and the smell of chlorine. I am a proud Hilltopper graduate and a mom to two cats (Iroh, 7, and Turtle, 2).

Academics || https://www.wku.edu/academics/ || Created 2025

Start The Climb || https://www.wku.edu/starttheclimb/ || Created 2025

Financial Aid – First-Time Freshmen Scholarships || https://www.wku.edu/financialaid/scholarships/freshmen-2627.php || Created 2024

Graduate Studies – Digital Advertising Landing Page || https://www.wku.edu/graduate/learn/ || Created 2023

Want to work together? Please submit an Enrollment Marketing & CRM Solutions Website Services request, and I will be in touch as soon as possible!